Why do we humans consistently underprepare?
Two psychologists from the University of Pennsylvania, Robert Meyer and Howard Kunreuther, explore the question of why we humans consistently underprepare for disasters. It's a fascinating topic, especially considering that more than two thirds of Americans feel they and/or their communities are underprepared.
Central to the book are the "six biases that lead individuals, communities, and institutions to make grave errors that cost lives." The six biases are:
Learn about The Ostrich Paradox here.